PART 2 OF HOW YOU CAN PROMOTE YOUR BUSINESS ON THE INTERNET

THIS IS THE CONCLUDING PART OF HOW YOU CAN PROMOTE YOUR BUSINESS ON THE INTERNET I KNOW WOULD HAVE LONGING FOR IT READ ON AND LEARN HOW TO PROMOTE YOUR BUSINESS ON THE INTERNET FOR REAL AND MAKE HUGE MONEY FROM THE BUSINESS.

Use survey monkey to get much needed insights for your business. You can link to survey monkey surveys using your website, Twitter, Facebook and Google+ accounts. And get this––almost every person loves a survey. Ask people directly what they want and you'll find out in no time.

• Ask for feedback on products, services and promotions. Be prepared for honesty!
• Keep the survey short and interesting.

Go on Google+ Business Pages. A more recent stream of consciousness in the world of social media, your business really should be here as well as on Twitter and Facebook. It's still unfolding and this is a niche time to establish your business' presence. Join groups, share photos and information and link up with your customers in Google Hangouts.

 Keep social media interactions meaningful and considerate. Social media is a great tool for businesses but it can also be misused and create follower fatigue, unlikes and unfollows and general annoyance if misused. As part of this:

• See your fans and followers as people first, customers second. Make that vital connection as human-to-human because this is what online social media acolytes expect and they're far from impressed from a business that assumes superiority. Befriend people, follow them and take an interest in them as much as you expect the same back. Interact and talk the talk with them; don't simply assume that because you're selling something that they want that that is all you need to do online.
• Provide meaningful content that matters. What you share, say and produce online must have resonance for your followers and not be a slavish reproduction of "buy our product". Link with people and organizations that your brand should be linked with and share their content around too, and converse with them openly online.
• Be knowledgeable rather than jumping on bandwagons. Hashtags on Twitter and Facebook campaigns can be compelling. But do they match what your brand is trying to say? Often it's better to wait until all the facts are out before throwing your weight behind a cause that simply springs up online overnight.
• While it is important to trust those of your employees who are representing you on social media, be sure that they "get" what it means to connect and interact with others online. Don't force employees to do it if they're uncomfortable or show any signs of irritability or cynicism. Your business cannot afford rudeness or faux pas caused by lack of motivation.
• Learn from errors made using social media and online resources. Mistakes will happen and your business will recover from them. Learn the lessons these incidents teach you and don't repeat them.

Take your business to Twitter. Get a good Twitter handle for your business and start tweeting updates. However, remember that Twitter is a conversation, not just a place to push your products or services. Be sure to instruct employees to interact with online fans.

• For a small business, the best policy is to cover what's expected of online interaction, then ask your employees to use their best judgment when using an aggregated Twitter account. This builds trust and self-monitoring and will help to keep the flow of conversation going well for your business. The only exception to an aggregate Twitter account is for an employee you don't trust. In which case, why don't you trust this person? Does this person really belong on your team or is it simply a case that they've a lot to learn yet? Be honest with yourself.
• Seek insight from those following you. Ask them questions to find out what they want from your business, whether it's more, something different or for your business to stop doing something. These insights are invaluable information and are part of the conversation flow.
• Encourage sharing of your Twitter information by making it interesting and worth people's while. As well as business information, share a few random fun things too, like photos, inspirational messages and charity efforts your business is involved in.
• Add tweets to your website so that customers can see real time what is getting tweeted about your business.
• You don't need to be sitting around tweeting all day. Use a tweet schedule service like Tweet Later or Hoot suite to schedule your tweets to appear when you'd like them to, all while you're doing other things. This lets you take advantage of different time zones around the world too. If you ask for email digests, you can check these in good time and respond to someone who has tweeted, sooner rather than later, if needed. Moreover, email digests allow you to track trends and topics on Twitter that are of importance to your business.

 Get on Facebook if you're not already there. Even if your business does have a Facebook account, make sure it is optimized to get the most from it. Use Facebook ads, updates and Fan pages to keep fans posted on your business happenings.

• As a business, just be careful to get your business a Facebook Page and not a Profile; profiles are for individual people only and they are limited in what you can do as a business. Moreover, if Facebook discovers you using a profile as a business, you stand to lose the whole profile and all the friends your business has accrued.
• Keep updates relevant and interesting. Don't just talk about your business though; share anecdotes, news items, comments about things seen on fan's pages, images, etc.
• Hold little competitions for customers to win small prizes. For example, if your business makes eco-friendly items, have fans answer a quiz or send in photos of themselves doing something sustainable in order to win one of your eco-products. Follow up with a photo of the winner holding your product; make use of every opportunity to interact with fans online. Do not involve Facebook buttons such as "Like", "Share", and "Tag" as part of any contest though; this is against Facebook terms of service.
• For more ways to make the most of a Facebook page as a business, see How to leverage your Facebook business page to boost profits and brand awareness.

Become a part of Pinterest. Pinterest has created an platform for visual social media input and your company can make the most of this by feeding in well taken photos of your business products and other relevant images. Make them interesting, compelling and shareable though; some creative effort will need to be put into the photos to make Pinterest users want to share the photos around. As with any advertising, focus on what makes your products interesting and desirable and try to capture that in photographs.

• Crowdsource using Pinterest. A creative way to get the crowd to promote your products for you is to ask your Pinterest followers to pin pictures of themselves holding, using or standing near a product of yours. Repin these onto your "beloved customers" (or some such) board. This gives your customers the chance to feel that they've been noticed and cared about and it also tells future customers that people use your products––and love them!
• Encourage your employees to pin pictures from your website or of official events to spread among their friends. Ask that they include a socially relevant comment to help engage others looking at the pinned photo or image but don't direct them; they're more likely to know what to do innately than any directives could ever establish!

This is the end of my post about how you can promote your business on the internet read this posts part one and part two and you are going to get the full details of how to promote your business on the internet.